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The EU Says "Stop" to Deforestation: What You Need to Know About the EUDR (EU Deforestation-free Regulation) 2025 to Keep Selling in the EU and on Amazon
6 Aug 2025
Did you know that your products could disappear from the European Union market if they do not meet new requirements?
The new EU regulation EUDR (EU Deforestation-free Regulation) will come into effect on 30 December 2025 and will require companies to take specific actions to prove that their goods do not contribute to deforestation. If you sell products such as coffee, timber, soy, or palm oil – it’s time to take action! Especially if you are selling on Amazon, which is already reminding about the changes.
What is EUDR?
EUDR (EU Deforestation-free Regulation) is an EU regulation aimed at:
preventing the marketing in the EU (or export from the EU) of products contributing to deforestation,
ensuring that products come from legal sources,
full traceability of the origin of the given raw material or product.
The new regulations will take effect from 30 December 2025, and for micro and small enterprises, the deadline has been extended to 30 June 2026.
Which products are subject to EUDR?
The regulation covers products containing or produced from: beef and leather, cocoa, coffee, palm oil, rubber, soy, and timber.
If you offer products containing any of these ingredients or raw materials – you need to check whether the EUDR regulations apply to you.
What about packaging?
The new regulations cover packaging only in specific cases:
if you sell empty packaging (e.g., wooden crates, pallets, boxes) as a standalone product – you must meet the EUDR requirements,
if the packaging is solely for protection, transport, or support of other products and is classified together with the product – it is not subject to EUDR.
Amazon and EUDR: what is changing?
At this moment, Amazon requires compliance with EUDR obligations only from sellers in the Vendor model.
However, the platform is already reminding partners that:
preparations for the new regulations should be completed by 31 August 2025,
the process of submitting declarations will start in September 2025,
detailed instructions will be provided in due course.
How to meet the EUDR requirements?
Identify products subject to the regulations – check whether the products offered by your company contain raw materials listed in the EUDR.
Gather supply chain data – you need to collect information such as: product description and Latin names of species, quantity, country of production, geolocation of plots of land, contact information for suppliers.
Submit a due diligence statement – you must confirm that the product:
has not contributed to deforestation,
was produced legally,
comes from a precisely defined location.
Summary
EUDR is an obligation that will significantly impact product sales in the EU. Regardless of the size of your company, preparing in advance means less stress, lower risk, and greater chances of maintaining sales in the EU markets.
If you operate on Amazon, keep an eye on communications from the platform – especially in the second half of 2025. The full text of the regulation is available here.
Need help preparing EUDR documentation? Contact our team – we will help!