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On April 26th, we celebrate World Intellectual Property Day, an event that since 2001 has raised awareness about the importance of protecting copyrights, innovation, and creativity. This year’s theme is “Intellectual Property and Sustainable Development Goals: Building our common future with innovation and creativity”. The importance of intellectual property in e-commerce The flourishing of electronic […]

Getting customers for our products in the sea of Amazon listings is quite a challenge. Firstly, we need to be findable and our products need to be visible. Once a customer has clicked on our product, how that product is presented to them and how much it persuades and encourages them is the key to […]

Before you start the process of setting up your account  in Amazon Seller Central, complete the required documents to get through the registration process smoothly. The things you need to set up a seller account are: – Credit Card – A scan of your identity card / passport – Proof of address of the person […]